- Retail promotion
Results of Health Canada survey show that cigarette retail promotions are on the rise.
http://smoke-free.ca/filtertips02/Retail.htm
- Scientific Studies on Tobacco Advertising and Counter-Advertising
Collection of studies summarized by Oregon Public Health Services; covers tobacco companies and event sponsorship, advertising and spit tobacco, cost effectiveness of counter-advertising, advertising effect on youth initiation, do movie stars affect tobacco use, movie promotion of tobacco, and advertising to women.
http://www.ohd.hr.state.or.us/tobacco/studies/ads.cfm
- Sports Marketing Conference
Speech at Sports Marketing Conference describing R. J. Reynolds sports sponsorships and selection of sports strategies, including auto racing, motorcycle racing, rodeos, soccer, golf.
http://www.library.ucsf.edu/tobacco/mangini/html/f/116/
- Support for Tobacco Trade: Up in Smoke?
A look at U.S. tobacco industry promotion of product abroad concludes that U.S. government support for the trade is not as strong as it used to be.
http://www.afsa.org/fsj/Nov99/TobaccoTradeBeelman.cfm
- The Tobacco Industry Goes Alternative
Article on industry marketing that aims for an "alternative" look, including brands like Red Kamel, music tie-ins such as Philip Morris's Woman Thing, color ads in alternative papers, and cigarette promotions at bars and clubs.
http://ink.uchicago.edu/page_olga_made/archives/april97/cigs.html
- The Tobacco Reference Guide: Advertising
Collection of facts, fully footnoted, outlines the dimensions and purposes of tobacco advertising and marketing.
http://www.globalink.org/tobacco/trg/Chapter28/Chapter28AdvertisingPage23.html
- Tobacco Advertising
Set of slide presentations on ads selling cigarettes and other tobacco products.
http://speakerskit.chestnet.org/08/adver.html
- Tobacco Advertising Gallery
Selection of examples from around the world, annotated by a health educator.
http://www.health.usyd.edu.au/tobacco/gallery_advertising.html
- Tobacco advertising: Internet, Bars, and Clubs
Article on tobacco industry marketing scheme to build a website that gets young people to come to bar and club events that promote its cigarettes.
http://media.guardian.co.uk/marketingandpr/story/0,7494,427372,00.html
- Tobacco Industry Documents on Advertising
Collection of tobacco industry memos and ads shows how tobacco advertising strategies are developed, ad campaigns are designed, and populations targetted.
http://www.tobaccofreedom.org/issues/documents/advertising/
- Tobacco's Media Fix
Article in Now Toronto explores tobacco advertising aimed at reassuring smokers.
http://www.nowtoronto.com/issues/2001-10-04/news_story5.html
- Women Magazine Ads
Cigarette ad campaigns targeting women.
http://www.moalpha.org/docs/news/tob_partnership/women_target.html
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