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ASH-UK briefing on brand-stretching: the use of tobacco brand names on non-tobacco merchandise or services to get around bans on direct advertising.

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Addictions: Substance Abuse: Tobacco: Industry: Promotion: Brand-stretching  Previous Next
 

Brand-stretching


ASH-UK briefing on brand-stretching: the use of tobacco brand names on non-tobacco merchandise or services to get around bans on direct advertising.


http://www.ash.org.uk/?brand.


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